Precision Viticulture Market Size: Merging Tradition with Technology in Vineyards
According to a research report published by Spherical Insights & Consulting, the Global Precision Viticulture Market Size Expected to Grow from USD 1.58 Billion in 2023 to USD 4.29 Billion by 2033, at a CAGR of 10.50% during the forecast period 2023-2033.
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Precision viticulture is an information technology-based cycle management approach to field operations that supports site-specific decision-making by utilizing various sources of vineyard-related data in an effort to maximize production processes. To facilitate site-specific decision-making, it makes use of a range of vineyard-related data sources. Precision viticulture (PV) utilizes a range of information technologies to quantify and map variability within vineyards (site-specific management) and to understand variability in their production systems in order to target management by the actual demands of each part of the field. Furthermore, optimizing the oenological potential of vineyards is the aim of precision viticulture. This is especially true in areas where the high standards of wine production justify the use of site-specific management approaches to simultaneously boost quality and yield. However, many vineyard owners, particularly small producers, may find the cost of using precision viticulture technologies prohibitive. Precision farming equipment, sensors, data analytics systems, and drones all come with hefty upfront costs.
Browse key industry insights spread across 242 pages with 95 Market data tables and figures & charts from the report on the Global Precision Viticulture Market Size, Share, and COVID-19 Impact Analysis, By Components (Software, Hardware, and Services), By Application (Irrigation Management, Yield Monitoring, Weather Tracking & Forecasting, Inventory Management Crop Scouting, Field Mapping, Farm Labor Management, and Financial Management), By Technology (Guidance Systems, Variable Rate Technology, and Remote Sensing), and By Region (North America, Europe, Asia-Pacific, Latin America, Middle East, and Africa), Analysis and Forecast 2023 – 2033.
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The hardware segment is anticipated to hold the largest market revenue share through the projected period.
Based on the components, the precision viticulture market is divided into software, hardware, and services. Among these, the hardware segment is anticipated to hold the largest market revenue share through the projected period. Drones, mobile devices, drone guiding, remote sensing equipment, and variable rate technology devices are among the systems and products that make up the hardware section. The producers utilize this equipment to manage and keep an eye on the vineyard all the time.
The yield monitoring segment is expected to hold the highest market share through the forecast period.
Based on the application, the precision viticulture market is segmented into irrigation management, yield monitoring, weather tracking & forecasting, inventory management crop scouting, field mapping, farm labor management, and financial management. Among these, the yield monitoring segment is expected to hold the highest market share through the forecast period. Yield mapping and monitoring are essential elements of site-specific crop and field management since they are the post-processed depiction of spatial yield variability and the real-time gathering of crop yields, respectively.
The guidance systems segment dominates the market with the highest market share through the forecast period.
Based on the technology, the precision viticulture market is segmented into guidance systems, variable rate technology, and remote sensing. Among these, the guidance systems segment dominates the market with the highest market share through the forecast period. This is due to the growing usage of remote sensing, variable rate technology (VRT), and guiding systems, as well as significant developments in these technologies, the market for precision viticulture is growing.
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Europe is expected to hold the highest share of the precision viticulture market over the predicted timeframe.
Europe is estimated to hold the largest share of the precision viticulture market over the predicted timeframe. Significant developments have occurred in the wine sector in Europe. These advancements are attributed to the development of the Common Agricultural Policy (CAP), the extensive use of industrialization, and mechanization.
Asia Pacific is estimated to grow at the fastest CAGR growth in the precision viticulture market during the forecast period. Australia, China, and India are the top three countries that contribute to growth. Vineyard owners in the area are increasingly using advanced mechanized procedures to capitalize on the advantages that come with implementing cutting-edge technologies in their fields
Major vendors in the Global Precision Viticulture Market are Deveron UAS, Trimble Inc., John Deere, Topcon Positioning Systems, AgJunction, TeeJet Technologies, Syngenta, Raven Industries, Ag Leader Technology, PrecisionHawk, Gamaya, Vindara, VineView, Hortau, OnFarm, and Others.
Key Target Audience
- Market Players
- Investors
- End-users
- Government Authorities
- Consulting and Research Firm
- Venture capitalists
- Value-Added Resellers (VARs)
Market Segment
This study forecasts revenue at global, regional, and country levels from 2023 to 2033. Spherical Insights has segmented the precision viticulture market based on the below-mentioned segments:
Global Precision Viticulture Market, By Component
- Software
- Hardware
- Services
Global Precision Viticulture Market, By Application
- Irrigation Management
- Yield Monitoring
- Weather Tracking & Forecasting
- Inventory Management Crop Scouting
- Field Mapping
- Farm Labor Management
- Financial Management
Global Precision Viticulture Market, By Technology
- Guidance Systems
- Variable Rate Technology
- Remote Sensing
Global Precision Viticulture Market, By Regional
- North America
- US
- Canada
- Mexico
- Europe
- Germany
- UK
- France
- Italy
- Spain
- Russia
- Rest of Europe
- Asia Pacific
- China
- Japan
- India
- South Korea
- Australia
- Rest of Asia Pacific
- South America
- Brazil
- Argentina
- Rest of South America
- Middle East & Africa
- UAE
- Saudi Arabia
- Qatar
- South Africa
- Rest of the Middle East & Africa
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