According to a research report published by Spherical Insights & Consulting, the Global At-Home Gel Nail Kits Market Size is Expected to Grow from USD 648.4 Million in 2023 to USD 998.4 Million by 2033, Growing at a CAGR of 4.41%during the forecast period 2023-2033.

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The affordability and convenience of salon-quality manicures and pedicures in the privacy of one’s own home are offered by at-home gel nail kits. Gel polish, base and top coats, curing lights, and more accessories are included in kits that appeal to men, women, teens, and young adults who want salon-quality results without going to a salon. Product innovation, such as user-friendly gel polish formulae, faster curing lamps, and eco-friendly substitutes including vegan and non-toxic goods, further enhances the target market’s appeal to a wider range of consumers. Through online retail and direct-to-consumer channels, the at-home gel nail kits are now accessible to a wider global client base owing to e-commerce and the rise of social media influencers. However, the market for at-home gel nail kits is being restrained by reasons such as user inexperience, safety concerns around incorrect use of curing lights, the impact of packaging on the environment, and continued competition from professional salons providing hassle-free, high-quality services.

Browse key industry insights spread across 210 pages with 100 Market data tables and figures & charts from the report on the Global At-Home Gel Nail Kits Market Size, Share, and COVID-19 Impact Analysis, By Product Type (Gel Nail Polish Kits, Nail Art Kits, Starter Kits, and Professional Kits), By Price Range (Premium Kits, Mid-range Kits, and Budget-Friendly Kits), By Distribution Channel (Online and Offline), By End User (Women, Teens and Young Adults, and Men), and By Region (North America, Europe, Asia-Pacific, Latin America, Middle East, and Africa), Analysis and Forecast 2023 – 2033.

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The gel nail polish kits segment is anticipated to hold the largest market share of the global at-home gel nail kits market through the projected timeframe.                          

Based on the product type, the at-home gel nail kits market is classified into gel nail polish kits, nail art kits, starter kits, and professional kits. Among these, the gel nail polish kits segment is anticipated to hold the largest market share of the global at-home gel nail kits market through the projected timeframe. Since gel nail polish sets come in convenient kits with colors, base and top coats, and curing lights for easy manicures at home, they are finally poised to take the market by storm. This easiness of getting salon-quality results will appeal to both beginners and pros. DIY beauty is becoming more and more popular due to its tougher and faster-curing compositions.

The budget-friendly kits segment is predicted to grow at the fastest CAGR in the global at-home gel nail kits market through the projected timeframe. 

Based on the price range, the at-home gel nail kits market is classified into premium kits, mid-range kits, and budget-friendly kits. Among these, the budget-friendly kits segment is predicted to grow at the fastest CAGR in the global at-home gel nail kits market through the projected timeframe. These kits are aimed at a sizable segment of budget-conscious customers seeking low-cost, simple-to-use at-home manicure products. With the increasing demand for do-it-yourself beauty products, customers place a high value on quality outcomes, and this trend is projected to propel the segment’s fastest development.

The online segment is predicted to hold the largest market share in the global at-home gel nail kits market through the projected period.

Based on the distribution channel, the at-home gel nail kits market is classified into online and offline. Among these, the online segment is predicted to hold the largest market share in the global at-home gel nail kits market through the projected period. The change is driven by the rapid expansion of e-commerce, which is growing as more people choose to buy from home and because it’s convenient to use online platforms to examine a wide range of products, take advantage of competitive prices, and read reviews. Social media and influencer marketing are also contributing to the rise in online sales and awareness of at-home gel nail kits.

The women’s segment is expected to grow at the fastest CAGR in the global at-home gel nail kits market through the projected period.

Based on end user, the at-home gel nail kits market is categorized into women, teens and young adults, and men. Among these, the women’s segment is expected to grow at the fastest CAGR in the global at-home gel nail kits market through the projected period. Women are interested in at-home cosmetic solutions, which are driving up demand for gel manicures and pedicures. When it comes to nail care, women between the ages of 18 and 45 are actively searching for simple, time-saving, and durable services. Personal care routines have been expanding even after the pandemic, and this is consistent with that trend.

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 Asia Pacific is expected to hold the largest share of the at-home gel nail kits market through the forecast period.

Asia Pacific is expected to hold the largest share of the at-home gel nail kits market through the forecast period. It is driven by the growing demand for cosmetics in developing nations such as China, India, and Indonesia. Growing disposable income and a strong societal trend toward proper personal grooming, particularly concerning nail care, are driving growth. The market is being strengthened by government initiatives, nationwide retail increases, and an unexpected surge in online beauty items.

North America is predicted to grow at the fastest CAGR of the at-home gel nail kits market over the forecast period. The rising desire for do-it-yourself beauty solutions among younger and female populations is the driving force behind it. The demand for at-home beauty kits is still being driven by the self-care and wellness trend, and the area has a strong e-commerce infrastructure that can easily supply goods to a wide range of customers. In North America, the market for at-home gel nail kits is also being boosted by ongoing innovation introductions. Recent product debuts, such as Olive & June’s new gel polish collections and all-in-one kits for do-it-yourself manicure facilities, have received excellent feedback due to their long-lasting effects and ease of usage.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the global at-home gel nail kits market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.  Major key players in the at-home gel nail kits market include Orly International, Inc., OPALLAC PTY LTD, Alessandro International GmbH, Sally Hansen, Le Mini Macaron, Mylee, Coty, Inc., Revlon Consumer Products Corporation, OPI Products Inc., CND (Creative Nail Design, Inc.), and Others.

Recent Developments

• In October 2024, recently, Selena Gomez approved Olive & June’s Gel Mani System. This all-in-one package comes with a 5-finger LED gel lamp, peel-off base coat, top coat, gel polish base, and other necessary nail care products2. Along with 28 new gel shades, the kit enables consumers to do salon-quality manicures at home that last.

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities
• Consulting And Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Market Segment

This study forecasts revenue at global, regional, and country levels from 2023 to 2033. Spherical Insights has segmented the at-home gel nail kits market based on the below-mentioned segments:

By Product Type

• Gel Nail Polish Kits
• Nail Art Kits
• Starter Kits
• Professional Kits

By Price Range

• Premium Kits
• Mid-range Kits
• Budget-Friendly Kits

By Distribution Channel

• Online
• Offline

 By End User

• Women
• Teens and Young Adults
• Men

By Regional Analysis

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Russia
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Rest of Asia Pacific
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Middle East & Africa
  • UAE
  • Saudi Arabia
  • Qatar
  • South Africa
  • Rest of the Middle East & Africa

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About the Spherical Insights & Consulting

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